Susan Hague - Principal

From early days of creating elaborate plots for Barbie and her friends to live out in their town home, Susan's been passionate about storytelling. Her desire to help clients tell their tales in a sophisticated manner led her to found Spring Creative in 2005.

The company specializes in multimedia pieces reaching out to diverse audiences including employees, shareholders, students, communities, potential buyers and benefactors. A writer, director and producer, Susan's potent combination of creative vision and Midwest practicality has helped a range of clients meet their communication goals.

Her work spans across evolving formats and technologies and include:
  • Motivational image pieces
  • Corporate overviews
  • Historical retrospectives
  • Digital content for internet/intranet
  • Sales and educational/training programs
  • Dynamic presentations
  • Meeting coordination and direction
  • Broadcast outreach including commercials, public service announcements and b-rolls.
Before founding Spring Creative, Susan worked 10 years at Edelman, the world's largest independent Public Relations firm. There she rose from a Staff Producer to Executive Vice President of their video and multimedia creative group. The PR world helped Susan hone a talent for telling compelling stories succinctly - on time and on budget.

The years prior to Edelman found Susan producing corporate communications in the Detroit automotive industry with General Motors, Chrysler and Volkswagen. This would prove to be valuable experience in both conceptualizing high-end creative pieces and getting them completed in finicky corporate environments

The name Spring was inspired by the budding blossoms on the trees and tulips when the company was founded in May 2005. Much like the promise of spring's growth and renewal, Susan hopes to have the opportunity to help you breathe life and energy into your story.


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